LUXURY PROPERTY MARKETING FOR GRIGGS

VISION_
Griggs undertook a 2.35-acre site, formerly a working farm, with the vision of creating an exclusive destination radiating the ambiance of a members-only club. They wanted to design contemporary office spaces which embodied an aura of aspiration and uniqueness, fostering an air of desirability and exclusivity.

RESPONSE_
Ahead of our time :) we came up with the idea of ‘X’ representing ‘exchange’; a place where like-minded individuals came together. I took inspiration from Soho House and other desirable members clubs to create a brand which could connect with the desired demographic. A proposition of ‘where businesses exceed’ together with clean design aesthetics, textures synonymous with the sites legacy enabled a strong brand which exceeded client expectations.